SOCIAL MEDIA MANAGEMENT
Social media gives you the opportunity to pick up the pace and target a specific segment to dial up your marketing tactics.
Accedor provides social media management services that boost your social media presence. The most common social media channels are Facebook, Instagram, LinkedIn, Snapchat, TikTok, Twitter and YouTube. We have a team of social media management experts that will create your brand’s story, showcasing your products and services with customised imagery and video.
We will also optimise your budget with cost-effective advertising campaigns to grow and engage with your target audiences through effective community management practices.
Did you know that, on average, between 70%-80% of Facebook conversion is lost due to a lousy ad strategy?
Neither organic nor paid social media can live without the other, and a comprehensive strategy should include both.
Organic content gives you the basis that paid social media uses as a launch pad to put you in front of a targeted audience to drive specific behaviours.
Just posting on social media and hoping for the best is not an option. We, at Accedor, test, measure, and analyse the success and impact of all social media activities, to show exactly how they contribute towards your objectives.
Check our article about best practices on social media for business here.
Our Social Media Approach
Social Media Marketing
Cultivate an engaged audience of targeted followers by expanding your online presence, reaching customers, and ultimately, generating leads.
Social Media Strategy
Implement an effective social media marketing strategy using Facebook, Twitter, Instagram and other platforms to create a genuine social network for your business.
Social Media Management
Stay on top of conversations online, improve social media engagement on all platforms, leverage relationships with relevant followers, etc.
Social Media Analysis
Analyse the current social media landscape for your business. This includes, but is not limited to, competition analysis, trend discovery, hashtag research, reputation analysis, and website traffic metrics. Accedor also develops a comprehensive persona report for your targeted audience. This helps us determine who your ideal brand audience is, and how we can best engage with them through visual content and copywriting. If your business is already established on social media, we will analyse your history of posting to determine what strategies have worked well in the past.
Social Media Marketing vs. Social Media Management
Social media marketing and management are often confused, though both involve social media, they are different strategies.
Social Media Marketing focuses on generating leads and making sales through social media platforms. It includes running paid ads and product offers to encourage your social media followers to make a purchase.
Social Media Management, on the other hand, is more about using your social media accounts. It may include posting regular content to grow your following. Or it could involve answering your customer’s queries and comments on social media. The main focus of social media management is to enhance your brand’s reputation and grow its popularity on social media.
ABOUT ACCEDOR
Accedor Marketing is a specialised digital marketing consultancy.
We are Qualified Chartered Marketing Professionals and Registered by the CIM (Chartered Institute of Marketing).
We specialise in Marketing Strategy and Digital Marketing.
With over 20 years of experience in various sectors, we provide a wide range of marketing consulting for small and medium-sized businesses.
Our services include Digital transformation, Branding, Website and Ecommerce, SEO, Marketing Strategy, Temporary Marketing Director Allocation, Product launch, implementation, migration and training in CRM, Social Media and Marketing Content (Copywriting), among others.
We have been helping companies explore the benefits of personalized marketing campaigns and strategies for many years.
Ready to Talk?
CAN WE HELP YOU WITH SOME IDEAS?
Ready to Talk?
CAN WE HELP YOU WITH SOME IDEAS?