JULIANE SCANDIAN – COSMETIC DENTISTRY
HOW WE TACKLED THE BRIEF GIVEN TO US
Brief
Dr Juliane Scandian is a very traditional and known dentist in Milton Keynes and region. Her patients come from far to treat with her and she quickly became a reference in the Cosmetic Dentistry.
With the ever-increasing competition within the dentistry sector, Dr Juliane decided it was the right time to update her brand and expand her online presence beyond social media and word of mouth.
THE CHALLENGE
How to emerge when the number of dental practices in the United Kingdom is growing at an exponential pace along with the fierce competition amongst the Dental Practices?
In a market where patients have infinite choices, it is critical to stand out from the crowd.
The solution: DIFFERENTIATE AND MODERNISE
MODERN LOGO WITH SOFT TOUCH COLOURS
We gave the old logo a new life, yet keeping the “teeth” shape as directed by Dr Juliane.
NEW LOGO
LOGO VARIANCES
The old “teeth” received a new shape and colours.
OLD LOGO
The new design encapsulated the modernism and elegance that Dr Juliane is proud of.
The colours were chosen to make a perfect blend and the 3D effect was achieved using pastel colours with a combination of lighter and darker edges.
The old “teeth” received a new shape and colours.
OLD LOGO
The new design encapsulated the modernism and elegance that Dr Juliane is proud of.
The colours were chosen to make a perfect blend and the 3D effect was achieved using pastel colours with a combination of lighter and darker edges.
NEW LOGO
LOGO VARIANCES
SOPHISTICATED PHOTOS WITH INTUITIVE INFORMATION
The website received non-traditional photos, taking the visitors to another dimension of dental treatment quality and desire.
Intuitive flip cards make life easier for visitors to find the information they are looking for.
Results
A stunning website that translates not only the prime for quality, but also attracts loads of visitors every day.
The responsive website works well in any screen size and loads extremely fast; we received a Google rate of EXCELLENT with loading time as low as 3 seconds.
Did you find this project interesting? ACCEDOR is expert in Marketing for Dentists and Dental Practices. Take a look at these best practices to promote a dental practice.
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ABOUT ACCEDOR
Accedor Marketing is a specialised marketing consultancy located in Milton Keynes.
We are Qualified Chartered Marketing Professionals and Registered by the CIM (Chartered Institute of Marketing).
We specialise in Marketing Strategy, Digital Marketing and Metrics.
With over 20 years of experience in various sectors, we provide a wide range of marketing consulting for small and medium-sized businesses.
Our services include Digital transformation, Branding, Website and Ecommerce, SEO, Marketing Strategy, Temporary Marketing Director Allocation, Product launch, implementation, migration and training in CRM, Social Media and Marketing Content (Copywriting), among others.
We have been helping companies explore the benefits of personalized marketing campaigns and strategies for many years.
Unlike many other marketing companies, we understand dentistry and know how to properly run the marketing for dental practices.
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