Project Description

Website design for a leading beverage company

The redesign of Caialua website presents avid Cachaça drinkers with a rich experience consisting of vivid product photography and mouth-watering drinks.

Cachaça never looked so tempting in this newly revamped web experience.

DESIGN

The inviting homepage introduces the company’s products with rotating banners which transports the visitors to the fields and valleys in Brazil where the cachaça is produced.

RICH IMAGES

Product pages feature detailed description cards with high-quality images.

Each product presents its characteristics and visitors can compare them side-by-side.

Caialua main product, the Caialua Prata, was awarded the best white cachaça in Goiás in 2020 and the 7th best in Brazil by Cúpula Da Cachaça.

It was also awarded at the World Spirits Competition in Brussels 2018.

TRADITION

The company is family-owned and they prime for their quality and sustainability.

Its head product was already awarded many world medals, both nationally and internationally.

The company uses manual harvesting, and use of cane foliage and bagasse as animal feed.

The water used for cooling in the distillation process returns to the rivers and streams, just as it came, and the vinasse is used as fertilizer in the cane fields themselves.

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ABOUT ACCEDOR

Accedor Marketing is a specialised marketing consultancy located in Milton Keynes.
We are Qualified Chartered Marketing Professionals and Registered by the CIM (Chartered Institute of Marketing).
We specialise in Marketing Strategy, Digital Marketing and Metrics.
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With over 20 years of experience in a variety of sectors, we provide a wide range of consultancy, such as digital transformation, Branding, Website and Ecommerce, SEO, Marketing Strategy, Temporary Marketing Director Allocation, implementation, migration and training in CRM, Social Media and Marketing Content (Copywriting), among others.

We have been helping companies explore the benefits of personalized marketing campaigns and strategies for many years.

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