
BEYOND SALES AND MARKETING

What is CRM?
CCRM stands for Customer Relationship Management. Companies of all sizes use the system to collect and organise data to strengthen communication with consumers and increase customer satisfaction and loyalty. The system also provides insights to your sales department about cross-sell and upsell opportunities and about sales opportunities for new potential customers.
ACCEDOR’s CRM solutions extend the value of the Zoho CRM platform to accommodate relationship management activities beyond traditional sales and marketing.
We’ll help you to implement a robust CRM system to manage processes and foster collaboration with customers so you can continue to grow your business.
THE BENEFITS TO CRM
WHAT IS A CRM SYSTEM?
Customer Relationship Management (CRM) is a system that collects and organise information about your customer and prospects.
With the data collected, the system produces insights and reports, helping you and your team to better interact with your customers.
The data collected are for example customers’ purchase history, website pages they visit, e-mails exchanged and much more; This is organised in a way that helps your Sames and Marketing team to improve business relationships with your customers, ultimately increasing customer retention, driving sales growth.
There is a range of CRM systems in the market; some of them are even free.
Contact us to learn more about these systems and how they can help you grow your business sales.
CRM SOLUTIONS BY INDUSTRY
CRM FOR DENTISTS AND DENTAL PRACTICES
ACCEDOR improves business processes in Dental Practices by integrating systems and automating manual steps.
Our solutions help process patients consent forms, book consultation, create a score or rate system for each of your patients based on their visits to the dental practice, as well as their spending at your practice.
Using Zoho CRM, your practice manager will have a better segmentation of your patients in groups of interests, age, demographics or any other type of segmentation. You can offer them bundle treatments or even upsell treatments, such as offer teeth whitening for those who had a dental implant.
ACCEDOR CRM Solution can also help in promotions targeting those who are actually interested in particular treatments.


CRM FOR LAW FIRMS AND SOLICITORS
ACCEDOR builds company-wide Zoho CRM systems for attorneys and their supporting staff to manage client information, matters, business development, and client profitability.
We can also implement workflows to inform your staff when your clients’ letters of authorities are about to expire and any other document needs renewal, increasing your company’s profitability.
Our implementations integrate third-party systems, providing real-time dashboards to help you monitor performance and profitability metrics.
CRM FOR SOLAR FARM ENERGY SUPPLIERS
For solar panel energy suppliers, ACCEDOR uses Zoho CRM to create a single platform to manage sales, pricing, credit, and the customer retention process.
Zoho CRM helps solar panel companies to:
- Manage Stock: Low stock notification, product delivery report, etc.
- Manage leads: Lead entry, tracking, converting, etc
- Send invoices: Automated quote generation, auto e-mail, invoice generation, expense tracking, etc
- Trouble tickets: Manage query entry, provide replacements, etc.
- Manage bids documents: Government approval, bid tracking, etc.
We integrate to 3rd party systems such as pricing engines for contract rates and accounting systems.


CRM FOR CONSTRUCTION
The construction industry revolves around relationships. Clients often award expensive, high-profile projects based on how well they know and trust a firm.
Each point of communication with a client will strengthen or weaken that trust. That’s why it’s crucial for client-facing staff to know the full picture of their firm’s relationship with a client, but many construction firms still rely on tools like Outlook and Excel to track this information, resulting in employees working from multiple, disparate documents … none of which provide an accurate, up-to-date picture of the firm’s current relationships.
Without a clear understanding of previous conversations, employees often repeat questions or make contradictory promises, which can damage a firm’s reputation with clients and partners. A construction-centric, such as Zoho CRM can eliminate this issue by making accurate, up-to-date and actionable relationship easily accessible.
ABOUT ACCEDOR
Accedor Marketing is a specialised digital marketing consultancy.
We are Qualified Chartered Marketing Professionals and Registered by the CIM (Chartered Institute of Marketing).
We specialise in Marketing Strategy and Digital Marketing.

With over 20 years of experience in various sectors, we provide a wide range of marketing consulting for small and medium-sized businesses.
Our services include Digital transformation, Branding, Website and Ecommerce, SEO, Marketing Strategy, Temporary Marketing Director Allocation, Product launch, implementation, migration and training in CRM, Social Media and Marketing Content (Copywriting), among others.
We have been helping companies explore the benefits of personalized marketing campaigns and strategies for many years.
Ready to Talk?
CAN WE HELP YOU WITH SOME IDEAS?
Ready to Talk?
CAN WE HELP YOU WITH SOME IDEAS?